Practical and Inspirational Articles to Help You Run A Successful Business
Keeping it completely real—I hate social media.
In fact, you could say I LOTHE it
The constant pressure to post, show up, and keep up with trends? Exhausting. And don’t even get me started on the ‘experts’ who claim you HAVE to post every day (or even MULTIPLE times per day) or your business will die.
I used to believe that too. I had a content calendar, a scheduler, and a perfectly crafted hasht...
Pricing
It’s a big topic, and there are so many ways that you could structure yours.
I have been tweaking and changing my pricing since 2011 and I have tried many different ways.
I’ve copied other photographers price structure❌
I’ve multiplied my cost by 4 and charged that❌
I’ve made a bunch of packages and collections, adding wall art and others additions to each.❌
I’ve tried the “reveal wa...
Yes. It's true.
This tulle skirt tutorial can hardly be called a tutorial. It's that easy.
I've made many skirts in different colors- sometimes I make them on the fly while the client is changing!
the black and grey ones are the most popular with my clients, but you could use fun colors for family portraits or maternity as well
If you want to see the full (easy) tutorial, you can watch on Ins...
As a professional photographer, you wear many hats – artist, editor, marketer, and business owner. The passion for capturing perfect moments often leads to a long list of activities, from photoshoots and client meetings to post-processing and the ever present marketing tasks you always need to do. Amidst this hustle, it’s easy to feel overwhelmed.
It’s not easy when your inbox is flooded with inq...
Finding new clients can be one of the most difficult challenges for photographers. And, if like most photographers, all of your business is coming in from word of mouth, it’s probably time to open up a new avenue to attract clients.
As a professional SEO, I might be a bit biased here… But I do believe that SEO or Search Engine Optimization, is the best approach to start marketing your business on...
If you want to make money in your business you need to learn how to spend money.
Now before you say "I can't afford it", know that the business owners who are running six and even seven figure businesses and beyond,
ARE spending money on a regular basis, so they can make money. They know that’s what you need to do to grow and scale their businesses.
So think of it this way, if you want a million...
Everyone's favorite... social media…
Let's discuss specifically social media for photographers and specifically using VIDEO in your social media marketing efforts
And yes, I literally just heard you groan…. I know how much you probably dread the thought of doing videos….like most photographers,
you are probably much more comfortable benign behind the camera… am I right?
Here's WHY you need t...
One of the biggest struggles as a boudoir photographer, especially for those just starting out. “I’ve got a few bookings but none of them will let me share their images!”
How am I supposed to get more boudoir work if no one knows that I shoot boudoir because I can't show any images!!??
We all know that you need to SHOW what you want to shoot, right? That is one of the first things you do when yo...
Here is a simple way to set up your price list. It's what I've been doing since 2014. It’s different than most photographers, but I know there are some who do it SORT OF how I do it… but after being in business since 2011… I have finally perfected how I structure my pricing.
The key for me is to make it simple. Really simple. Remember, a confused mind say NO, and we want our pricing to be e...
Let's dive into some mistakes you may be making right now around pricing. ...and how to fix them asap
To hear the full episode head to the Profitable Portraits Podcast here and listen to episode 13
If you’ve been struggling around how to introduce your pricing to clients or WHEN you sh...
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