The Blog for Portrait Photographers

Practical and Inspirational Articles to help you run a successful business

Ready to grow your business? Then spend some damn money!

Oct 16, 2020

If you want to make money in your business you need to learn how to spend money.

Now before you freak out and say "I can't afford it" and all that kind of stuff, just know that people that are running six and even seven figure businesses and beyond, are spending money to make money. And they know that’s what you need to do to grow and scale their businesses.

So think of it this way, if...

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What photographers can post on social media to get engagement

Jul 03, 2020

Today we are talking about social media… but specifically social media for photographers and specifically using VIDEO in your social media marketing efforts

And yes,  I literally just heard you groan…. I know how much you probably dread the thought of doing videos….like most photographers, you are probably much more comfortable benign behind the camera… am I...

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How To Get Your Boudoir Clients To Let You Share Their Images

Jun 25, 2020


Well Hello friend,  welcome back.  We have just been given the go-ahead here in Ontario that we can get back in the studio as of this Friday, June 19th… and I am very excited to get back to shooting, HOWEVER, we are still not allowed to apply makeup… which totally sucks…

I am offering clients to have their hair done with my artist, but they can do their own...

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A Simple Price List for Higher Sales

Apr 11, 2020


I want to talk to you about how I set up my pricing.  It’s different than most photographers, but I know there are some who do it SORT OF how I do it… but after being in business for over 9 years now… I have finally perfected how I structure my pricing.   

The key for me is to make it simple.  Really simple. Remember, a confused mind say NO, and we...

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Are You Making These 3 Big Pricing Mistakes?

Apr 09, 2020


Hello friends! I want to dive into some mistakes you may be making right now around pricing.

 ...and how to fix them asap.

And if you’ve been struggling around how to introduce your pricing to clients or WHEN you should do that, I'm pretty sure a few of these mistakes may surprise you and get you moving in the right direction to make this part of your business that much easier.

So...

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Caring for your business in Turbulent Times (For Photographers)

Apr 02, 2020

Times are crazy. Lots of things are changing and we are not sure what happens next. A lot has changed very quickly and there is not a lot we can do about that. Things are out of our control right now. The only thing we CAN control is how we react. But it's hard to keep it together when we are uncertain when we will be able to get back to shooting (and making money). So what do we do? The most...

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Market your branding photos in a way you probably haven’t heard before

Dec 22, 2019


For those of you that don't know, I am a woman's portrait photographer.  I specialize in boudoir and boudoir is what I shoot 95% of the time. I do, however, market myself as shooting “the three B’s for women”  and that is Boudoir, Beauty, and Branding. In order of preference… Boudoir is my fav, hands down. 

Now the reason I do this is that almost every...

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If you must do Mini Sessions- Here is how to run them to make a profit

Dec 16, 2019


If you couldn't tell from the title, I am not a fan of offering mini sessions.  

We all know the story of the photographer who is offering themed mini sessions for $50-$100 including a crazy high amount of digitals.  Don't be that photographer. You will run yourself ragged and make NO money

I get that the idea is to do a high volume at a lower amount, but you need to remember...

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Working harder is preventing you from Growing your Business

Dec 09, 2019

I want you to really think about what you are doing with your time.  Are you spending it on FB and social media? Are you doing busy work but not work that will move the needle in your business?

There are a couple of popular business people teaching entrepreneurs that you need to hustle to make your business work, and you need to “work your face off” if you want to make real...

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Why You Need a private FB Group, and how to Grow it

Dec 01, 2019


You may have heard about why you need a group, you may think you only need a group and not a page or a page and not a group.  You may already have both.  

Let’s dig in and figure out what you need and why AND how to grow them and ultimately get BUSINESS from them…

I have photographers tell me all the time that they don't have time for FB, or they have a group and...

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