If you couldn't tell from the title, I am not a fan of offering mini sessions.
We all know the story of the photographer who is offering themed mini sessions for $50-$100 including a crazy high amount of digitals.
Don't be that photographer. You will run yourself ragged and make NO money
I get that the idea is to do a high volume at a lower amount, but you need to remember that you are one person and the successful photographers that run a high volume studio have several photographers on staff with a totally different business plan than what you and I have running your studio as the solo photographer.
Ok?
If you are going to do them, do them right.
Remember, we are striving to shoot less and make more money- mini sessions are the exact opposite- you will work a LOT and probably make less.
But as you know, I always have a, however. And this episode is no different.
I am not a fan of mini sessions, HOWEVER, you can find a place to fit them into your yearly plan if you want to or if this is a way for you to fill up a day every month or every quarter.
Structured properly, you can make really great money on a well organized and planned mini session.
The 4 tips I want to give you around running a profitable mini sessions are:
I used to have mini sessions for headshots and beauty portraits and I have made $5000, $7000, then $8300 on the 3 separate ones that I ran.
Listen to the details and the rest of the episode here
~t
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